SEMA OMC Agenda

View our up-to-date list of topics and speakers.

8:30 am

REGISTRATION OPENS
Las Vegas Convention Center 


9:00 am

GENERAL SESSION
The Psychology of Search
Heather Lutze, Findability Group Search Marketing
 

 


10:00 am

FUNDAMENTALS TRACK
Thumbonomics: Social Networks Are
Search Engines Too!
Heather Lutze, Findability Group Search Marketing
 

 


INTERMEDIATE TRACK
PPC Power Tools

11:00 am

FUNDAMENTALS TRACK
Creating Order From Chaos: Better Data = More Sales
Jon Wyly, SEMA Data Co-Op; Bob Moore, J&B Service; Manufacturer; Reseller
 


INTERMEDIATE TRACK
Converting Website Visitors into Customers via Analytics & Usability Best Practices
Kent Lewis, Anvil Media

12:00 pm

LUNCH KEYNOTE
How to Prepare Your Brand for Social Media’s Visual Revolution
 

 

1:15 pm

FUNDAMENTALS TRACK
Mobile Marketing 101
Tim Hayden, 44Doors 

 


INTERMEDIATE TRACK
Using Facebook to Build a Brand-Driven Community

2:15 pm

FUNDAMENTALS TRACK
Marketing With Online Video Part 1: Making the Video 

 

INTERMEDIATE TRACK
Mobile Marketing 201
Tim Hayden, 44Doors

3:15 pm

BREAK 


3:30 pm

FUNDAMENTALS TRACK
Pinterest Basics for Marketing 

 

INTERMEDIATE TRACK
Marketing With Online Video Part 2: Optimizing Your Video YouTube 


4:30 pm

GENERAL SESSION
Content is King: Using Blogs, Photos, Videos, Social Media and Search Marketing to Catapult Your Business 

 

 

9:00 AM

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